Starting or growing a YouTube channel can be intimidating AF…

You’ll think about ALL the scary things that could happen or that currently stand between you and mastering your video influence…


Fears like:

  • What if no one watches?
  • Who am I to put myself out there like this?
  • What if I look stupid on camera? (or just plain “I hate the way I show up on camera, this is embarrassing and making me cringe”)
  • I don’t know how to even USE a camera
  • I’m frustrated with this whole process, I should just quit
  • Is this even going to work?
  • How long is this going to take to work?
  • I don’t think I’ll ever “get big,” so why bother trying?
  • Instagram is easier, I’ll just do that for now and figure this out later…
  • No one seems to care what I have to say
  • My videos keep getting crickets…
  • I know nothing about tech or SEO, and this feels really complicated…
  • How do I know which keywords should I target?
  • What should I even make my channel about?
  • What do I say in my videos to make them convert?
  • How can I actually monetize this?
  • Am I wasting my time? Who am I kidding? Maybe this isn’t what I want to do after all…
  • Is this really worth all this effort?

If you’ve ever had any of these thoughts, good news!

You’re not alone.

I call this phase of scary questioning the “initiation” period.

Literally ALL of our clients have had every single one of these thoughts.

We’ve seen ALL the familiar fear gremlins pop up for every single person I’ve ever worked with, and it’s our job to remind them (and you) immediately:


Every single person who does YouTube and video marketing has had all of these exact same thoughts in the beginning, myself included.

It’s how you address the thoughts, and the actions you take AFTER having the thought, that makes all the difference.

The difference between success and lack thereof when it comes to YouTube is determined by these 3 things…



& Trust

1. Be patient.

Get the information and YouTube SEO education you need before you ever hit record.

If you don’t know what your target viewer is even searching for, you NEED to learn that asap before you film another video.

Trust me on this one, it’s huge.

2. Be persistent.

Keep going even when it feels tough.

Use your data and analytics to figure out what’s working. Keep adapting your strategy as you move forward based on THE DATA.

Your YouTube channel WILL work if you give it some time and make smart, informed decisions, adjusting based on the feedback you’re receiving.

Stay the course. Be persistent and it will become obvious what you need to do over time.


3. Trust yourself.

And trust that the call inside of you to start this YouTube journey is there for a reason.

It’s not going away FOR A REASON.

The thing about YouTube is that you are literally creating a DIGITAL LEGACY when you upload your videos.

They will stay there forever, and they’re searchable 24/7.

So what will your legacy be? What impact will you leave on the world with your videos?

How will you help people grow, learn, improve or enhance their lives?

Your YouTube channel will be doing this long after you yourself die… I know that’s a little morbid, but it’s absolutely true.

No one will believe you until you believe in yourself. You must lead the way if you want others to follow.

So now what?

Let’s say you get it, and this message is resonating with you, but you still don’t know what to do next…

If you’ve had any of the thoughts above and you keep putting your YouTube dreams on the backburner because of them, I am talking to YOU.

I want to help you get out of your own way.

Schedule a discovery call and tell me your channel idea…

Or join the free YouTube group I created.

I’ll let you know if we can help you.

There are people around the world right now who NEED the information only you can teach and provide by sharing your unique life experience, skills and gifts.

When you let your fear gremlins run the show instead of taking the reigns and doing the thing that intimidates you most…

When you continue to procrastinate on this YouTube goal week after week…

You’re doing them (and yourself) a disservice, and you know it.

It’s easy to do nothing and to keep putting it off. It’s easy to make excuses for why you will just “figure it out later.”

Let’s change that internal conversation and get you moving.

If you don’t do it now, will you ever? Just something to think about…

Book your discovery call here and let’s get your YouTube wheels turning.

Liz Germain is a leading expert in video and YouTube marketing. Liz has generated over 50+ million organic views and tens of thousands of leads for online businesses using YouTube. She helps people set up video automation systems that help increase passive income and 10x their impact online with YouTube.

Liz Germain

CEO and Founder, Vidfluence LLC

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